Why I Love Bad Customer Service

Today I came into work with a message from a new customer on our answering machine. She wanted us to know that her co-worker had received the gift that we sent out for them and was "completely blown away" by it. She loved everything that was sent in her "Road to Recovery" basket and thought it was 20 times bigger and better than the gift she was originally sent.

We were given a nice budget of $120. Apparently they were unhappy with first gift company that was used because much of the food products were out of date and the recipient thought the gift looked like it retailed for about $30. She couldn't believe that both packages had the same budget.

I live for calls like this!

The first company used was found on the internet, was not local and appears to be primarily a wire service of sorts that uses affiliates across the country. By going through so many middlemen, it is difficult to give a good value. It is also hard to control the quality of what is sent. You get much better results if you find a small, local company that you are dealing directly with.

Moral of the story is: Support your local small businesses that give you good service. In today's economy they need your business to ensure they will be around tomorrow. In return you'll get your orders handled with extra love and care!